{"id":124794,"date":"2019-11-26T08:53:45","date_gmt":"2019-11-26T13:53:45","guid":{"rendered":"https:\/\/echoingwalls.com\/blog\/?p=124794"},"modified":"2019-12-07T01:01:08","modified_gmt":"2019-12-07T06:01:08","slug":"free-music-promotion-tool","status":"publish","type":"post","link":"https:\/\/echoingwalls.com\/blog\/free-music-promotion-tool\/","title":{"rendered":"Free Music Promotion Tool"},"content":{"rendered":"\n

Free music promotion<\/strong> for musicians who need results, not just exposure.<\/em><\/p>\n\n\n\n

Hi, my name\nis Dexter Nelson, founder of Echoingwalls ™ Music, and creator of the Music\nSense Project, which helps independent musicians sell more music.<\/p>\n\n\n\n

In this article \u2014 I\u2019m going to give free\naccess<\/strong> to\na powerful new tool that I created that makes getting real<\/em> results from music promotion as\nsimple as filling out a form and clicking a button.<\/p>\n\n\n\n

But, before you scroll down and click on the free music\npromotion link below, I wanted to share something powerful that will to help you\nget more results from ALL of your marketing<\/strong>.<\/p>\n\n\n\n

In fact,<\/strong> it will probably change the way\nyou promote entirely<\/strong> for the rest of your music career.<\/p>\n\n\n\n

Think of it as a marketing mindset and strategy<\/strong> that professionals use to get massive\nresults<\/strong> when\nthey market \u2013 because it is!<\/p>\n\n\n\n

Don\u2019t forget!<\/p>\n\n\n\n

At the end of this article I\u2019m going to give you free access<\/strong> to a music promotion tool that will get you real results<\/em>. Plus, you\u2019re also going to get access to bonus training<\/strong> to accompany what you\u2019re about to learn, so stick around.<\/p>\n\n\n\n

I promise it\nwill be worth your time.<\/p>\n\n\n\n

In the\nmeanwhile, I know there are distractions all around us, but what you\u2019re about to\nlearn can transform your music career. I don\u2019t want you to miss a single\ncrucial step.<\/p>\n\n\n\n

So, please\u2026\nmake a commitment to stay focused<\/strong>.<\/p>\n\n\n\n

Can you do that\nfor yourself? For just a couple of minutes, close out of Facebook. Stop\nchecking your email. Put your phone on silence. Give me your complete\nattention.<\/p>\n\n\n\n

You\u2019re\nprobably wondering why I\u2019m qualified to teach you on this topic, and why I\nwould even freely teach you all of this, when I could easily charge for it like\neveryone else.<\/p>\n\n\n\n

Here\u2019s my story:<\/p>\n\n\n\n

I\u2019ve been a\nmusician since the age of 15, and I\u2019ve been in the music industry since 2001,\nso I personally know the struggles and the challenges we face daily.<\/p>\n\n\n\n

I know what\nit\u2019s like to be a struggling musician, and I know what it\u2019s like to find no way\nout, quit on your music, and settle for making a living doing a regular job\nbecause making money as a musician was almost impossible.<\/p>\n\n\n\n

That\u2019s what\nhappened to a good friend of mine. I was there the day he quit his music, and\nin spite of my successes I knew that if I didn\u2019t really get serious, that would\nbe me in a few years.<\/p>\n\n\n\n

And when I\nbecame serious about being a full time musician and working from home; giving\nup the \u201cside job\u201d, there was a lot<\/strong> that I had to learn.<\/p>\n\n\n\n

Not just about the music industry, but business itself,\nincluding sales and marketing.<\/p>\n\n\n\n

And the reason I\u2019m sharing this<\/strong> is because I\nknow what it\u2019s like to be a struggling musician, and I know what it\u2019s like to\nturn that struggle into success \u2013 and it did not come easily.<\/p>\n\n\n\n

As I was designing this music promotion tool, I couldn\u2019t help\nbut think about all that I\u2019d been through to get where I am today, and I\nrealized something.<\/p>\n\n\n\n

I realized\nthat I couldn\u2019t just create a tool.<\/p>\n\n\n\n

I also had\nto share with you what I learned, so that you, (and others), could go on to\nhave great results too; maybe even get to a point where you can experience\nbeing a full time musician working from home, if that is your desire.<\/p>\n\n\n\n

My ultimate goal is to create an environment where an\nindependent musician can create a successful career outside of the mainstream\nmusic industry.<\/strong><\/p>\n\n\n\n

And the\ntruth is, as much as I would like to think that this tool, as amazing as it is,\nwould be the \u201cbe all end all\u201d of music promotion, the truth is that it takes\nmore than a tool to create success.<\/p>\n\n\n\n

It takes knowledge too, and that means sharing everything I\nknow and have learned so you can apply it to your career and get meaningful\nresults<\/strong>.<\/p>\n\n\n\n

So, I\u2019ll start by asking you a simple question\u2026<\/p>\n\n\n\n

Do you know the difference between getting exposure and marketing?<\/h3>\n\n\n\n

It sounds\nlike a trick question, right? I mean, aren\u2019t they the same thing?<\/p>\n\n\n\n

That\u2019s usually the response I get, but I assure you that it\u2019s\nnot a trick question, and I promise you<\/strong> that they are not the same thing.<\/p>\n\n\n\n

In fact<\/strong>,<\/strong> knowing the difference between the two of them is the\nreason why musicians struggle, sometimes for years, without getting much\nresults, and why others will go on to have massive success.<\/p>\n\n\n\n

Tell me the truth<\/strong>.<\/p>\n\n\n\n

Have you ever wondered why it is that one musician can copy\nthe exact\nsame strategies<\/strong> another\nmusician uses and get no results at all, while the other musician blows up?<\/p>\n\n\n\n

Logic tells you that if you copy what works, you will get\ngood results too, but it doesn\u2019t always work that way, does it?<\/p>\n\n\n\n

We\u2019ve all heard the expression, \u201csuccess leaves clues<\/em>,\u201d but here\u2019s the thing. Those clues? They\nare almost <\/strong>never<\/strong><\/em> just\nstrategy!<\/strong><\/p>\n\n\n\n

Strategy is the \u201cwhat\u201d – the thing that people copy, but the\nmindset is the \u201cwhy\u201d – what makes the strategy work.<\/p>\n\n\n\n

Let me explain\u2026<\/strong> And I promise you that if you\nget this, it will change the way you operate from here on out.<\/p>\n\n\n\n

Imagine for a moment that you own a store, and you just\nopened up a brand new location.<\/p>\n\n\n\n

You want to get the word out about your business to the\nneighborhood and to the city, so you decide to start promoting.<\/p>\n\n\n\n

You have flyers made up, business cards printed, and you even\nhave ads made that will be delivered to every home in the area through the\nmail.<\/p>\n\n\n\n

You also start going to network meetings, (meet and greets),\nmaybe join the local chamber of commerce, and you start doing radio interviews.<\/p>\n\n\n\n

You have your business listed on multiple sites now too and\nposting every day to social media.<\/p>\n\n\n\n

The problem is<\/strong> no one is really buying\nanything.<\/p>\n\n\n\n

You\u2019re doing everything you can to spread the word, and\npeople are aware that you\u2019re there, but you are hardly getting any business.<\/p>\n\n\n\n

That is exposure<\/strong>.<\/p>\n\n\n\n

And at this point, most people think at this point, they have\na strategy problem, but it\u2019s not<\/strong>! They are in fact, missing a key component that makes the\nwhole thing work \u2013 the WHY.<\/p>\n\n\n\n

By the way, this is what most musicians are doing right now \u2013\nthey\u2019re trying to get exposure, because the music industry has sold musicians\nthat that is what they need to be successful.<\/p>\n\n\n\n

Think of how many people and businesses ask musicians to\nperform for free so they can get exposure. It\u2019s crazy, right?<\/p>\n\n\n\n

So, if you don\u2019t need exposure,\nwhat do you need?<\/strong><\/p>\n\n\n\n

We will get back to that, but right now let\u2019s get back to you\nbeing a store owner and flip the scenario.<\/p>\n\n\n\n

Please pay very close attention\nto this<\/strong>.<\/p>\n\n\n\n

You\u2019re a store owner with a brand new location, and you want\nto get the word out about your business to the neighborhood and to the city, but\nyou don\u2019t start promoting yet<\/strong>.<\/p>\n\n\n\n

Instead, you do something that nearly every successful\nbusiness, (online and offline), does BEFORE they begin promoting<\/u><\/strong>.<\/p>\n\n\n\n

First, as the owner, you know how important it is that you\nunderstand your customers and their needs, so you take some time to do some\nresearch the neighborhood and surrounding communities.<\/p>\n\n\n\n

You learn about people\u2019s likes and dislikes. You learn about\ntheir hobbies, their wants and needs. You even learn about their activities and\nwhere people like to hang out.<\/p>\n\n\n\n

More importantly, you find out what problems people have, and\nwhat they have need of.<\/p>\n\n\n\n

Second, you go through your own store to find products that\ncan help or alleviate the problems people in your area have.<\/p>\n\n\n\n

Third, you create an offer that is targeted toward the very\npeople your products can help, and finally, you create a message that connects\nwith your intended audience.<\/p>\n\n\n\n

Then you begin promoting.<\/p>\n\n\n\n

You perform the exact same strategies that you did before,\nbut this time the results are different. People really responding.<\/p>\n\n\n\n

And instead of window shoppers who just browse, and may or\nmay not buy something, people come to your store with a purpose \u2013 to take you\nup on your offer and spend money with you.<\/p>\n\n\n\n

That is marketing<\/strong>! So\u2026<\/p>\n\n\n\n

Have you figured out the difference between getting exposure and marketing yet?<\/strong><\/p>\n\n\n\n

I\u2019m sure you have but let me spell it out anyway.<\/p>\n\n\n\n

Getting exposure<\/strong> is exposing yourself to the\nworld; it is letting everyone know you\u2019re there and making everyone aware of\nwho you are and what you do, hoping<\/strong> people take interest and engage with you.<\/p>\n\n\n\n

Marketing<\/strong> is identifying who you want to\ndo business with and delivering them a targeted message that they will respond\nto, so that you can offer them value, and can get what you want in exchange for\nthat value.<\/p>\n\n\n\n

Getting exposure and marketing often entails doing the exact\nsame work so it\u2019s easy to mix up the two, but at the end of the day, they have\nvery different processes, goals and outcomes.<\/p>\n\n\n\n

Think of it like this.<\/strong><\/p>\n\n\n\n

Getting exposure is kind of like standing on a street corner\nwith a bull horn yelling at everyone that can hear you, \u201cCome\ncheck out my music<\/em>,\u201d\nor \u201cWe\njust released a hot now album! Come get your copy now!<\/em>\u201d<\/p>\n\n\n\n

And marketing is kind of like getting to know someone and\ntailoring your approach, so they find you irresistible!<\/p>\n\n\n\n

That is the difference between getting exposure and marketing, and unfortunately, a lot of musicians don\u2019t understand WHY<\/strong> strategies work.<\/p>\n\n\n\n